Psyche

Psyche embossed soft white business cards on white background
Close up of Psyche embossed soft white business card on white background
Multiple elegant Psyche menus laid out on pearl paper and marbled paper backing with tasting menu and wine list

 

Laser cut white lettering Psyche signage on a frosted backing
Multiple elegant Psyche menus laid out on pearl paper with tasting menu and wine list
Laser cut white custom restroom signage on a frosted backing
Laser cut white custom restroom signage on a frosted backing
Psyche lobster menu dish on white background
Psyche egg menu dish on white background
Psyche sorbet dessert dish on white background
Psyche to go square white bag with white logo on white background
Psyche take home gift of blended peanut butters with white logo on white background
Overhead of Psyche menus, take home peanut butters, menus, and to go bags on white background

Psyche

From plate to palate.

Psyche is an upscale dining experience designed to engage all five senses, where flavor, atmosphere, and presentation move in harmony. Every detail is considered to elevate the ritual of dining, transforming each course into a moment of immersion and intention.

Krupitsky led creative direction and brand design, blending refined elegance with sensory-driven details to shape a cohesive and enchanting world. The result is a sophisticated identity that heightens anticipation and deepens connection, ensuring the experience lingers long after the last bite.

CREDITS
Psyche

Head Chef:
Matt Gold
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SXSW Stage 27